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Articles Archive | 05/28/02 | GF! Back Catalogue 10/2004 => 1995
Although they sounded intriguing, it wasn't the martinis and massages that lured me into the WildTangent room at E3. As a member of the media, the invites for drinks were as free flowing as T-shirts and temporary tattoos for the normal E3 attendee. Yet, as I was winding my way through the mayhem that is E3, I was surprised to see a rather large woman in a purple shirt handing out gamedisks. With quasi-anorexic booth babes the norm in this venue, I was surprised to note that all of the WildTangent women (as that's who they were) were larger-than-life and exceptionally friendly. I wondered, "Who would be so bold as to flaut tradition and hire large, fully clothed women to entice players to check out a booth?" The answer turned out to be a company that has used just such divergent thinking in all areas of their marketing: WildTangent.
Articles Archive | 05/27/02 | GF! Back Catalogue 10/2004 => 1995
It's not unusual for new trends to emerge at each annual Electronics Entertainment Exposition. Video games represent a relatively young but now thriving and dynamic industry that has been steadily gaining market share in the entertainment sector. In 2001, video game sales increased 43% to some $9.4 billion, approaching the music business and surpassing box office revenues. Growing numbers of people are tuning out, preferring to turn on their PlayStation 2s, Nintendo GameCubes, Microsoft Xboxes, and PCs.
| 01/01/00 | GF! Back Catalogue 10/2004 => 1995
As you are by now no doubt aware, the stateside release date for the PlayStation 2 has officially been announced as October 26, 2000 at an unexpectedly low (although I did win a bet on this one against Rick) $299. As you are also by now aware, Sony is not going to ship an unlimited number of these babies. While I can\'t seem to find my notes as to exactly how many units it was, I do recall shifting a bit uncomfortably in my chair and fighting off the urge to run to the nearest phone and preorder. And why? Because every damn PSX owner in the country is going to get one of these things (unless they are completely insane or financially strapped) as soon as they hit the shelves. If you saw any footage of the Japanese release, perhaps it reminded you of a business suit version of the Cabbage Patch riots of ?84\"mobs of drooling fanatics hopped up on barely concealed consumer rage and nearly bursting bladders, refusing to leave their space in line for any but the most dire of emergencies.
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